The product variant limit is now 2048 for all merchants
UpdateUnverifiedAdded Sep 24, 2026
It is now possible for all Shopify merchants to create products with up to 2,048 variants in Shopify, exceeding our historical variant limit of 100. Please note that merchants using apps that are not using the in-support GraphQL product APIs may have a downgraded or broken experience when creating or viewing products with more than 100 variants.
More Shopify developer platform releases
Every Shopify developer platform release| Date | Release | Type |
|---|---|---|
| Oct 15 | POS UI extensions: Developer experience Improvementsunverified Preview | Preview |
| Oct 14 | Subscription Selling Plan support with POS UI Extensionsunverified Update | Update |
| Oct 14 | Introducing the Shop Minis SDK (early access)unverified Update | Update |
| Oct 13 | Fulfillment service callback url is now optionalunverified Update | Update |
| Oct 21 | Improved concurrency handling in the Cart AJAX API and Storefront Cart GraphQL APIunverified Update | Update |
| Oct 21 | New: Unlisted Product Statusunverified Update | Update |
| Oct 8 | Integrate accelerated checkout buttons (Shop Pay and Apple Pay) on mobile app storefrontsunverified Update | Update |
| Oct 8 | Deprecate delivery legacy modes fieldsunverified Deprecation | Deprecation |
Also shipped on Oct 15, 2025
Shopify in October 2025| Date | Company | Release | Product | Type |
|---|---|---|---|---|
| Oct 15 |  Cerebras | Deprecated llama-4-maverick-17b-128e-instruct See Deprecations for more detailsunverified | Cerebras Inference | Deprecation |
| Oct 15 |  Deepgram | Container Images (release 251015)unverified | Deepgram | Update |
| Oct 15 | Deepgram | This Release Contains The Following Changesunverified | Deepgram | Update |
| Oct 15 |  Figma | Push Make project to GitHubunverified | Figma | Update |
| Oct 15 |  Tailscale | Tailscale GitHub Action v4.0.2unverified | Tailscale | Update |
Sources: each vendor's own release notes, changelogs and GitHub releases, read daily to monthly by how often it posts. Logos via logo.dev; trademarks belong to their owners.