Data and AI releases

548 this month · 176 companies

Labeled Events in Custom Events

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Description: Labeled events can now be used in custom events as well as inline custom events on charts. Why: As part of the continued push for autotrack, labeled events deserve to be more of a first class citizen in Amplitude - customers aren't going to understand the nuance that a labeled event is a custom event "under the hood".

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Also shipped Dec 8, 2025Amplitude in December 2025 →

Workers - Python cold start improvements

Python Workers now feature improved cold start performance, reducing initialization time for new Worker instances. This improvement is particularly noticeable for Workers with larger dependency sets or complex initialization logic. Every time you deploy a Python Worker, a memory snapshot is captured after the top level of the Worker is executed.

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SESSIONTOTALS now works in Event Segmentation

Description: You can now use SESSIONTOTALS(event) to count how many sessions include a given event or in a metric. Small update, big quality-of-life win. :tada: Why: Streamlines using sessions in the Events Segmentation chart. No longer need to switch charts to count sessions! Where: Event segmentation formulas.

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Default Threshold for Session Replay List

A default threshold of 10 seconds has been implemented for the session replay list. This change is a significant quality of life improvement for organizations that collect very short replays. Who: Live for all organizations. Why: No one wants to see 0s or 1s replays.

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Improved SR querying - users can view all (or at least way more) of their replays

Description: This has to be one of the most impactful improvements that we will ever deliver for Session Replay customers. Without doing anything, customers are now able to view anywhere from 1.1-10000x more replays than they could before. Previously, to surface a replay, the session ID on the replay had to match at least one event's session ID.

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AI Controls + Org-Level AI Context

Description: We’ve added a new tab, AI Controls, in org settings that will be the new home for Amplitude AI configs, context management, and enterprise AI controls (in the future!). The first feature in AI Controls is an AI Context input which lets customers provide org-level context to Ask AI and Agents.

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Capture Session Replays via the Chrome Extension

Description: You can now capture Session Replays directly from the Amplitude Chrome extension, no code changes required. By enabling Session Replay in Event Test Mode, you can instantly record and inspect real user experiences on any site that supports Session Replay. This is a powerful way to test run Session Replay without contacting a developer.

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Web Vitals Metrics Hub

Description: Visualize web vitals with our dedicated Web Vitals marketing hub. Enable Web Vitals on your browser SDK to start collecting data, and then visit our new Marketing Hub to be able to visualize and interact with the data. Why: Measure your site performance and understand your SEO better without the need for an extra 3rd party provider.

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New Duration Estimator

Description: The new Duration Estimator transforms how you plan web and feature experiments. By automating the busywork and making trade-offs transparent, you can now confidently design tests with realistic timelines without leaving Amplitude or manually pulling historical data.

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