Advanced Segments
Description: Advanced Segments brings user-, session-, and event-scoped conditions into one builder, with AND/OR logic, nested groups, ordered event sequences, and cart-property filtering.
Also shipped Oct 21, 2026Amplitude in October 2026 →
BigQuery AI.CHUNK_DOCUMENT function is generally available
Google Cloud announced the general availability of AI.CHUNK_DOCUMENT in BigQuery, a table-valued function that splits unstructured documents into semantically coherent text chunks optimized for vector embeddings and RAG workflows.
Looker metadata cataloging with Knowledge Catalog is generally available
Google Cloud made automated cataloging and metadata ingestion for Looker with Knowledge Catalog generally available, supporting granular LookML asset definitions while keeping data lineage in Preview.
Screen MCP tool calls and results for jailbreaks (Beta)
Databricks introduced a public beta feature in Unity Gateway allowing developers to screen MCP tool calls and results for jailbreak and prompt injection attempts using input/output policies.
[Launched] Generally Available: Azure Cosmos DB Safe Key Rotation
Microsoft announced the general availability of Safe Key Rotation for Azure Cosmos DB, exposing last-used timestamp metadata for account keys to assist in credential rotation and retirement.
OpenAI models are coming to Google Cloud
OpenAI frontier models and Codex workflows are now available in Google Cloud's Model Garden via the Google Cloud Marketplace.
ChatGPT Ads expands to 26 new countries as over 100,000 advertisers have used the platform
ChatGPT Ads is now available in 26 additional countries, allowing advertisers to reach users during product discovery and research.
More from AmplitudeEvery Amplitude release →
React Native Autocapture
Description: The React Native analytics SDK now supports autocapture. With just a small amount of instrumentation and configuration, customers can autocapture events like sessions, app lifecycle events, network tracking events, frustration interactions, and element interactions.
Session-based Funnel Analysis
Description: Funnel Analysis now supports Sessions as a counting method, along with a session-based completion window - so you can measure how many sessions convert through a funnel, with conversion bounded to the session itself. Pick Sessions in the counting method dropdown and the funnel counts session-level conversion.
MCP Service Accounts for Automated Workflows
Description: Org admins can now create MCP service accounts directly in Amplitude Settings, rather than using an API call or personal token. Each account has its own client ID and secret and uses OAuth 2.0 client credentials, so bots, backend agents, CI jobs, and scripts can connect to Amplitude MCP without an interactive login.
Enterprise-Managed Auth for Amplitude MCP
What it is: New for Amplitude MCP, org admins can let people connect Claude through their company’s identity provider instead of each person authorizing a separate OAuth connection. Amplitude applies each person’s existing permissions.
Metric Explorer is the Chart Default
Description: Metric Explorer is Amplitude’s default chart for new analyses. It brings event metrics, session metrics, saved metrics, and formulas into one chart, so customers can compare behavior and visits without switching chart types. Why: Event Segmentation and User Sessions previously split related questions across separate charts.
Headless Guides & Surveys: Manage Guides and Surveys from the Developer API, CLI, and MCP
Description: Guides and surveys are finally fully supported for headless operation. Customers and their AI agents can list, read, create, edit and archive guides and surveys through the Amplitude Developer API, the amp CLI, and Amplitude MCP.
Zoning Insights access expansion
Description: 2026 Growth Analytics and Enterprise Analytics plans have access to unlimited zones and overlays, revenue metrics, comparisons, downloads, AI opportunities, and the real-time Chrome extension.
User properties on survey responses (table + CSV export)
Description: On a survey’s Responses tab you can add user properties as extra columns. Open Columns, search, and pick any project user properties (DAC-restricted ones are hidden). Those columns show in the table and are included in both immediate and async CSV exports.