Releasesby Glyph[New] Destinations
New Purchasely destination , sync audience membership into Purchasely custom audiences to personalize in-app paywalls. Members are added and removed as your audience changes, matched by your own user ID or the Purchasely anonymous ID.
Also shipped Aug 13, 2026Hightouch in August 2026 →
BigQuery pipelines add automated metadata enrichment in preview
Semantic metadata defined in SQLX configurations now syncs with Knowledge Catalog, and the Data Engineering Agent can generate this metadata from your intent or context.
Sharing tables backed by default storage will be enabled by default for all accounts
OpenSharing support for tables backed by default storage is generally available and on by default for most accounts. For most Enterprise or Premium tier accounts, Databricks will enable it automatically in mid-September 2026, and by early 2027 for the rest.
Expanded networking billing for OpenSharing SecureConnect
Databricks will be expanding networking billing for OpenSharing SecureConnect. Today, data providers are billed for data transfer (egress) when recipients access shared data through SecureConnect. Additional charge types and access scenarios, including charges billed to recipients, are planned.
OpenSharing SecureConnect will be available by default for all accounts
OpenSharing SecureConnect is generally available and available by default for accounts on the Premium plan. For accounts on the Enterprise plan, Databricks will enable it automatically in mid-September 2026, and by early 2027 for the rest.
Block or redact sensitive data in requests and responses
The Sensitive Data Detection guardrail (Beta) detects structured sensitive data (such as Social Security numbers, credit card numbers, IBANs, and phone numbers) and either blocks the interaction or redacts the matched values in place.
Smart Routing: Cut AI costs by routing each task to the right model
Smart Routing (Beta) automatically picks the right model and agent harness for each task, based on complexity, permissions, and budget. It shifts routine work to lower-cost models and reserves frontier models for hard problems, and every routing decision is visible and auditable.
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[New] Workspace Management
A **Manage traits** grant lets you give marketers access to create and edit traits and trait templates without granting full schema configuration access. Scope the grant globally or to specific parent models.
[New] Destinations
New FreeWheel Data Suite destination , create FreeWheel segments and keep their membership current for targeting across CTV inventory. Hightouch computes which users entered or left the audience between runs and delivers those changes as incremental additions and removals.
[New] Ad Studio
Comment on an ad in the visual editor to gather feedback before you launch. Pin a note to a spot on a static ad or a moment in a video, mention teammates to notify them by email, and track unread threads from the notifications bell above the Ads page.
[New] Context Hub
Sync Snowflake semantic views or Databricks Unity Catalog metric views into Context Hub as an external context source. Agents read your governed definitions for terms like LTV, net revenue, and active customer, then use them to interpret questions and write queries.
[New] Destinations
Adobe Campaign Classic recipient syncs support Campaign v8 staging tables as an opt-in write method, using Adobe's Ingest APIs for high-volume writes on v8's cloud architecture. Existing syncs keep writing directly to the Campaign database.
[New] Agents
Pin chats on the agent chat page to keep important conversations accessible as new ones come in. Pinned state is stored locally in the browser.
[New] Agents
Agents can read and analyze journey definitions, runs, and logs , ask an agent for help understanding a complex journey, debugging a run issue, or analyzing journey performance.
[New] Ad Studio
Move ads through review and approval inside Ad Studio. A status view groups ads on a kanban board, status updates are available from the gallery view or the ad itself, and the ad's activity sidebar shows the full status and comment history.